From Safe Haven to Sell-Off: Why Gold Prices Are Falling in India

Gold prices fall

June 28
– After months of uncertainty and global tension, the yellow metal has started to lose some of its shine. Gold prices have fallen, marking the second straight week of decline, both in India and internationally. This drop is mainly due to investors turning away from safe-haven assets like gold and shifting their focus toward higher returns from stocks and bonds.

If you’ve been watching the market or considering buying gold whether for weddings, investment, or savings this price dip might just be the opportunity you've been waiting for.


Gold Prices Drop in India

On June 28, 22-carat gold was priced around ₹8,930 per gram, a drop of ₹55 from the previous day. Meanwhile, 24-carat gold was down to ₹9,742 per gram. These prices represent a significant decline over the past ten days:

Date 22-Carat Price (₹/g) 24-Carat Price (₹/g)
June 19 ₹9,265 ₹10,108
June 28 ₹8,930 ₹9,742
Change -₹335 -₹366

In domestic futures markets, particularly on MCX (Multi Commodity Exchange), gold prices also dropped by ₹1,630 per 10 grams during the week, reflecting the broader trend.


Why Are Gold Prices Falling Globally?

The global decline in gold prices is tied to multiple macroeconomic factors:

1. Easing Geopolitical Tensions

Earlier this year, escalating conflicts like the Israel-Iran crisis had pushed investors toward gold. Now, with signs of peace and de-escalation in the Middle East, the urgency to hold gold as a risk-hedge has faded.

2. Strengthening US Dollar & Treasury Yields

A stronger US dollar and rising US Treasury bond yields make gold—an asset that doesn’t generate income—less attractive. Investors can earn better returns elsewhere, particularly in US equities or bonds.

3. Improved Economic Sentiment

Global equity markets, especially in the US, are performing well. The Nasdaq has hit record highs, showing investor confidence in tech and growth stocks. With economies stabilizing and inflation appearing more under control, the need for safety has reduced.


Global Gold Price Update

  • Spot gold has dropped by 1.2% to around $3,288 per ounce.
  • US August futures fell by 1.7%, closing the week with a nearly 3% total decline.

Such steep drops indicate not just routine fluctuation, but a realignment of investor preferences.


What This Means for Indian Consumers

For Indian buyers, especially those planning purchases during the wedding season or festivals like Diwali and Dussehra, this fall in prices could be a silver—rather, golden—lining.

Opportunity for Buying Jewelry

If you’ve been waiting for prices to cool down, this may be a smart time to buy gold jewelry. Prices are lower, and sellers might also offer festive or seasonal discounts.

Long-Term Investment Option

Though gold has dipped, it remains a long-term wealth-preserving asset. With inflation and other macroeconomic risks always on the horizon, investing in physical gold, gold ETFs, or sovereign gold bonds could still be wise—just at better entry points.


What Should Investors Watch Next?

US Inflation and Fed Policy

Investors are keeping a close eye on upcoming US inflation data, especially the Core PCE Index, which is the Federal Reserve’s preferred measure. If inflation shows signs of stubbornness, the Fed might delay rate cuts, potentially boosting gold prices again.

Global Uncertainty

If fresh tensions arise—say between China and Taiwan, or renewed conflict in Eastern Europe—the safe-haven demand for gold might come back sharply.


Why Gold Fell Despite High Inflation Earlier?

Earlier this year, gold rallied to historic highs, driven by inflation concerns and geopolitical shocks. But that rally also set up a technical correction. Many traders saw the high prices as an opportunity to book profits, which accelerated the sell-off when demand started to weaken.


Expert Views

Anjali Verma, a commodity analyst at a Mumbai-based brokerage, said:

“The fall in gold prices is more of a pause than a complete reversal. It reflects changing short-term sentiments, not long-term fundamentals. Investors should assess their risk profile and investment horizon before making decisions.”


Will Gold Prices Fall More?

It’s difficult to predict with certainty, but here are the two likely scenarios:

If Markets Stay Positive

Gold may continue to face pressure if equity markets remain strong and geopolitical tensions stay low.

If Inflation or Risks Rise Again

Any uptick in inflation or return of uncertainty can quickly bring buyers back into the gold market.


What Should You Do Now?

Here are some action points for gold buyers and investors:

Type of Buyer/Investor Suggested Action
Jewelry Buyers Consider buying now, before festive surge
Long-Term Investors Use the dip to start accumulating
Short-Term Traders Watch US data & dollar trend closely
SIP in Gold ETFs Continue as planned

Online Gold Rates in Key Indian Cities (June 28)

City 22-Carat (₹/g) 24-Carat (₹/g)
Delhi ₹8,930 ₹9,742
Mumbai ₹8,915 ₹9,730
Chennai ₹8,930 ₹9,742
Kolkata ₹8,920 ₹9,735
Bengaluru ₹8,925 ₹9,738

Prices are approximate and may vary slightly.


Conclusion: Gold Still Has a Role, Just at the Right Time

While gold prices have fallen, the story isn’t just about decline—it's about opportunity. For Indian households that value gold both as a cultural and financial asset, this price correction is a moment worth considering. Whether you're buying for a wedding or looking to hedge against future volatility, today's dip offers a better deal than just a few weeks ago.

Just remember: keep an eye on global trends, inflation numbers, and central bank cues. Because in the world of gold, what goes down often shines brighter again.

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